Hello there! I'm Roxana

Senior Product Designer with 7+ years of industry experience working with small but fast growing startups around the world.

Currently, I work as a Solo Product Designer for AllTheRooms where I wear many hats: product strategy, user research, usability testing, rapid prototyping and production ready interactions.

I'm from Colombia, South America and my first language is Spanish. In my free time I practice Martial Arts, play with dogs and illustrate check my doodles here

My Work

First Impressions - Alltherooms

Jun 26
3 min

First Impressions - Alltherooms

I was the main designer leading this project in Q2 2022 ideating early concepts, running user research, presenting regularly to...

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Data set relevance: Market vs. Area

May 31, 2021
3 min

Data set relevance: Market vs. Area

Overview AllTheRooms.Analytics is a data dashboard designed for Vacation Rental Hosts to make data driven decisions on their Properties...

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Adding value for mobile users

Nov 2, 2020
3 min

Adding value for mobile users

We always try to contextualize quantitative data with qualitative data, so when the mobile issues emerged one of our first actions was to

40 views0 comments

SENDA: Exploring a new way for hikers to connect with nature

Oct 14, 2019
7 min

SENDA: Exploring a new way for hikers to connect with nature

How might we create a space where users feel motivated to learn about nature?

229 views1 comment

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